Restaurant Digital Marketing
Deciding where to eat takes about a minute. Someone searches, glances at photos, ratings and the menu, and picks. We help restaurants and pizzerias win that minute, with a Google presence that looks as good as the food and makes ordering, calling or getting directions effortless.
What hungry customers are searching for
Where we help you show up
27+ Years
helping local businesses grow
Long before a guest walks in, they have seen your restaurant on a phone: your photos, your rating, your hours and what other people said about the food. If the listing shows last year's menu or the wrong closing time, the decision goes to the place next door, and you never know you lost it.
Restaurant digital marketing isn't about elaborate campaigns. Margins are thin and the owner is usually on the line during service. It is about getting the fundamentals right and keeping them right: accurate information everywhere, photos that make people hungry, a steady flow of reviews and an easy path from craving to order.
Diners compare several places at a glance. Photos, rating and distance do most of the persuading before anyone reads a word about you.
Hours, holiday schedules, menus and specials shift all the time. Every outdated listing is a guest who showed up to a locked door or ordered something you no longer serve.
Third-party platforms bring orders but keep a commission on each one. The more customers find and order from you directly, the more of each ticket you keep.
Restaurants collect more reviews than almost any other kind of business. Answering them, especially the unhappy ones, shapes how the next hundred readers see you.
Restaurants don't need every marketing channel. They need the right few, done consistently. This is where we focus.
This is where most restaurant decisions happen. We keep your hours, menu, photos, attributes and ordering or reservation links accurate, post updates and specials, and help you respond to reviews in a voice that sounds like your restaurant.
We help your restaurant appear for the searches that matter in your neighborhood, like your cuisine plus your city. One example from our own clients: the owner of Fratelli's NY Pizza says the pizzeria went from page six or seven of Google to page one.
A restaurant site should answer four questions fast: what is on the menu, when are you open, where are you and how do I order. We build mobile-first sites with a readable menu instead of a PDF and direct links to order or reserve.
Food is made for social feeds. We plan and publish consistent posts of your dishes, specials and events, so regulars stay engaged and new customers get a reason to try you.
Ads shown to people within a few miles of your location are an affordable way to promote a new menu item, a slow weeknight special or catering. You set the radius and the budget.
Most restaurants don't need search ads for everyday dining. They can make sense for higher-value services such as catering, private events or large orders, where a single booking is worth far more than a dinner check.
Four things have to go right between the moment someone gets hungry and the moment they order from you.
A complete, active Business Profile helps you appear when nearby people search for your cuisine or for restaurants open now.
Fresh photos, an accurate menu and recent reviews do the persuading in the seconds people spend comparing.
Your website and profile link straight to your own ordering or reservation system, so fewer orders pass through commission-based apps.
Social posts and local ads keep specials, events and seasonal dishes in front of the neighborhood between visits.
Two pizzeria owners describe what changed for them. Both quotes come from their video testimonials.
Featured clientRestaurant · Canoga Park, CA
“Before we started with PGM, we were on page like six or seven, and now we're always on search engines on page one. It helped our business tremendously.”
— Darren, Owner
“In 2020 we switched to digital marketing, and I cannot say enough — I'm number one on Google search. I get a lot of reviews, a lot of good feedback. Fred and Alex always take care of it and maintain my digital marketing.”
On camera
Fratelli's NY Pizza, Winners Pizza and Shalimar Cuisine of India all share their experience on camera.
You get a marketing partner that has done this for a long time and tells you plainly what is working. Here is what clients can count on.
We have been helping businesses get found since 1999, through every change in how customers search.
SEO, Google Business Profile, advertising, web design and social media are planned together, so your budget isn't split between vendors pulling in different directions.
No packages copied from another industry. Your services, service area and goals shape the strategy.
You see what we did, what changed and what comes next, without the jargon.
Your Google Business Profile and advertising accounts stay in your name, with full visibility at all times.
Based in Woodland Hills, California, we work with local businesses across both countries.
Claim and verify your Google Business Profile, then complete every section: categories, hours, menu, photos, attributes like outdoor seating or delivery, and links for ordering or reservations. Keep it current and earn a steady flow of genuine reviews. Google weighs relevance, distance and prominence, so no one can promise a specific position, but complete and active profiles are far more likely to appear.
Yes. Delivery apps rent you their audience and charge a commission on each order. Your own website and Business Profile are the places you control, where customers can see your full menu, find accurate hours and order from you directly. A simple, fast site is usually enough. It doesn't need to be elaborate.
Very. Rating and review count are among the first things diners see, and Google notes that reviews can factor into local ranking. What matters most is a steady stream of honest reviews and thoughtful replies, including to criticism. We never buy reviews or offer rewards for ratings, since both violate Google's policies.
The food, first of all. Close-up photos and short videos of popular dishes consistently do well. Beyond that: daily or weekly specials, new menu items, the people behind the counter, events and holiday hours. Consistency matters more than volume, so a realistic schedule you can keep beats a burst of posts followed by silence.
Yes. Catering and events are worth more than a single meal, so they can justify dedicated pages on your website and targeted advertising. We can set up a clear catering page with menus and an inquiry form, then promote it to nearby offices and residents through search and social ads.
It varies with your location and competition. Fixing incorrect hours, menus and links has an immediate effect, because it stops losing customers who were already trying to find you. Visibility gains from reviews, photos and SEO usually build over the following months. We will tell you plainly what to expect for your market.
Let's build a marketing strategy around the customers you want to reach.
