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Video has proven itself an incredibly effective marketing tool, overtaking blogs and infographics as the premier form of media used in content strategy.   The demand for it is spiking; 86% of consumers surveyed said they wanted to see more video content from brands, and on social media video ranks among consumers’

Daoism is a philosophy, like Buddhism, a way of living, of being in the world, which stems from a text of great antiquity, the Tao Te Ching, whose 81 “chapters” enigmatically sweep across human experience, but with a strong common theme, that of harmony.   For the last couple of years, for

Anxious clients are pressing their agencies for solutions, as web accessibility lawsuits make national headlines. High profile cases against Domino’s, Winn-Dixie and even Beyoncé Knowles are prompting everyone from global brands to small local businesses to ask, “what about me?”   Unfortunately, the response is rarely satisfying. Traditional techniques for building accessibility

An effective PPC campaign helps your school engage prospects while giving you an opportunity to try out strategic remarketing, location targeting, and brand awareness. Here you’ll find: Why school pay-per-click (PPC) audiences can be unpredictable How to leverage generation segmentation How the pandemic has affected PPC strategies for schools Tips for your school’s PPC campaign With

Conversion rate optimization (CRO) is closely related to SEO — in fact, since conversions are the goal of SEO, you could say SEO depends on CRO. Surprisingly, organizations that invest considerable sums of money in SEO often pay little attention to CRO on their company websites. This is, of course, very

Social Media Marketing is one of the most powerful forms of digital marketing, designed to improve your brand's visibility, increase engagement, achieve key KPI's and improve your ROI. Undoubtedly one of the most effective ways to achieve your goals is to create a good Social Media strategy and management. Learn more

Social networks are an important point of contact with your current and potential customers so it is very important to be prepared to provide value to them. Our efforts as a Social Media Agency are focused on proactively using social networks allowing us to get closer to your audience without

Every day, millions of users on social media platforms are interacting, sharing and following brand pages. Social media is a massive opportunity for companies to connect with their audiences, yet establishing a social presence is an acquired expertise. The necessity of having a well-maintained social media profile is undeniable -

Our social media management services is a part of the overall strategy and hands-on methodologies that we offer our clients to expose their services and products. You know that you need to have a strong presence on social media, it’s where all your customers hang out. You understand its importance

Conversion rate optimization (CRO) is closely related to SEO — in fact, since conversions are the goal of SEO, you could say SEO depends on CRO.   Surprisingly, organizations that invest considerable sums of money in SEO often pay little attention to CRO on their company websites. This is, of course, very