Daoism is a philosophy, like Buddhism, a way of living, of being in the world, which stems from a text of great antiquity, the Tao Te Ching, whose 81 “chapters” enigmatically sweep across human experience, but with a strong common theme, that of harmony. For the last couple of years, for better or worse, […]
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Anxious clients are pressing their agencies for solutions, as web accessibility lawsuits make national headlines. High profile cases against Domino’s, Winn-Dixie and even Beyoncé Knowles are prompting everyone from global brands to small local businesses to ask, “what about me?” Unfortunately, the response is rarely satisfying. Traditional techniques for building accessibility requirements into a […]
Learn MoreAmong the best known providers of accessibility solutions are userway, accessiBe, Equalweb or Max Access. The costs vary between free of charge and less than 1,000 Dollars per year. They all promise WCAG compliance. But how accessible do they really make your website? Hand-Cursor auf einer Accessibility-Taste I remember saying in my first presentations […]
Learn MoreAs web designers and developers, it’s our job to be well aware of trends that may affect our clients. One of the important developments that should be on our radar is the increasing need for web accessibility. This need stems from website owners’ fears of increasing accessibility lawsuits. The United States Department of Justice (DOJ) […]
Learn MoreBuilding and establishing a website these days aren’t as easy as many of us might expect. Sure, it’s possible to get a site up and running quickly. Web hosting packages are quite cheap. Often, they even include essential inclusions like domain registration, ample hosting storage and bandwidth, and even SSL certificates. Most web hosts even […]
Learn MoreAs you’ve probably seen all over the internet, more and more articles are recently bashing web accessibility plugins like UserWay and WP Accessibility. These articles claim that using their plugins, put your business at a major risk of litigation. In light of these, and as an industry leader, we feel obligated to shed some light […]
Learn MoreAn effective PPC campaign helps your school engage prospects while giving you an opportunity to try out strategic remarketing, location targeting, and brand awareness. Here you’ll find: Why school pay-per-click (PPC) audiences can be unpredictable How to leverage generation segmentation How the pandemic has affected PPC strategies for schools Tips for your school’s PPC campaign […]
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Conversion rate optimization (CRO) is closely related to SEO — in fact, since conversions are the goal of SEO, you could say SEO depends on CRO. Surprisingly, organizations that invest considerable sums of money in SEO often pay little attention to CRO on their company websites. This is, of course, very frustrating to SEO agencies […]
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Social Media Marketing is one of the most powerful forms of digital marketing, designed to improve your brand’s visibility, increase engagement, achieve key KPI’s and improve your ROI. Undoubtedly one of the most effective ways to achieve your goals is to create a good Social Media strategy and management. Learn more about our social media […]
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Social networks are an important point of contact with your current and potential customers so it is very important to be prepared to provide value to them. Our efforts as a Social Media Agency are focused on proactively using social networks allowing us to get closer to your audience without being perceived as intrusive. Some […]
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